Booking.com first conducted research on consumer attitudes about traveling more sustainably in 2016. Since then, we have surveyed nearly 230,000 travelers across 35 markets . The latest data from 2025 shows a shift in traveler perceptions of what sustainability encompasses.For the first time, more
than half of travelers (53%) are now conscious of tourism’s impact on local communities as well as the environment.

European Innovation Scoreboard 2026 Shows Continued Growth in Europe’s Innovation Performance
Το άρθρο παρουσιάζει τα βασικά συμπεράσματα του European Innovation Scoreboard 2026, αναδεικνύοντας τη συνεχή βελτίωση των επιδόσεων της Ευρώπης στον
